Exclusive from Hilton: “Gaining insight into our online customers is leading our offer strategy”
Stevie Stevenson, Director of Offer Strategy at Hilton, opens up about how hotels can create revenue-driving offers that drive more direct business.
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Ask the Hotel Heroes: "OTA commissions are an unnecessary expense - fund your direct booking campaigns instead!"
In this month's Ask the Hotel Heroes segment, our industry experts answer questions on retargeting, budget allocation for 2020, wholesalers and more.
Alisa Voitika
Sep 4, 2019
Ask the Hotel Heroes: "OTA commissions are an unnecessary expense - fund your direct booking campaigns instead!"
In this month's Ask the Hotel Heroes segment, our industry experts answer questions on retargeting, budget allocation for 2020, wholesalers and more.
Alisa Voitika
Sep 4, 2019
Auberge Resorts Collection: "Triptease does a great job leveraging data to optimize our bidding strategy"
We spoke to Auberge Resorts Collection about their partnership with Triptease and the strategic thinking behind the group’s success.
Alisa Voitika
Aug 25, 2019
Solving the puzzle of conversion attribution
Hospitality industry experts Blessy Townes and Pelayo Pando reveal how your hotel can budget better and create an effective conversion attribution...
Alisa Voitika
Aug 12, 2019
"Without rate parity, you better stay away from metasearch!"
We asked Hotel Hero Dr Jan Sammeck, Director of eCommerce at Deutsche Hospitality, about effective metasearch management and classic meta mistakes.
Alisa Voitika
Aug 9, 2019
Ask the Hotel Heroes: "Full control of inventory and parity is key to maximizing performance."
In this month's Ask The Hotel Heroes, hotel experts speak about best practices in online distribution, data management, leaking rates and more.
Alisa Voitika
Aug 5, 2019
KEYNOTE REVEALED: Managing Director at Google Travel will open Direct Booking Summit Miami
Rob Torres, Managing Director at Google Travel, will share his vision for the future of hotel online distribution on 22 October in Miami.
Alisa Voitika
Aug 1, 2019
[WATCH] How to prioritize your direct booking budget
Pierre-Charles Grob, D-EDGE and Martin Soler, Soler & Associates debate about the most important investment you can make for your hotel.
Alisa Voitika
Jul 23, 2019
9 easy ways to boost your hotel revenue
Learn Oaky's easy and practical actions that hoteliers can quickly implement to massively boost hotel revenue within a week, a quarter and a year.
Alisa Voitika
Jul 15, 2019
[WATCH] Highlights from the Direct Booking Summit EMEA 2019
The Summit marked another step towards more control and knowledge sharing across the industry. Hear from attendees and re-live some of the best...
Alisa Voitika
Jul 4, 2019
Ask the Hotel Heroes: June 2019
In this edition, hoteliers asked industry experts to share tips on parity management, the effect of pricing on conversion rates, revenue strategy and...
Alisa Voitika
Jul 2, 2019