Last month at the Direct Booking Summit, Robin Rossman, Managing Director, STR Global, gave us an overview of the hotel industry as it is today, including independent analysis that the current economic climate has had on hotels, their occupancy rates and the demand vs supply 

STR analyse the performance of more than 55,000 hotels every day, which amounts to 7.3 million rooms across, 110 different countries in 2,000 different markets, so it's fair to say they have a deep understanding of the industry!