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Google kills metasearch commission bidding (CPA): What next?
Google announced it's ending commission-based metasearch models (CPA). Learn what this means and what hotels should do next.
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A narrow focus on chasing ROI has handed OTAs five years of meta success whilst hotels have only seen modest impact. So what's going wrong?
What hoteliers need to know from the Google Travel Partner Summit
Google's latest keynote addresses the changing consumer behaviour in the travel industry and the importance of inspiring content, loyalty, and AI technology.
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[Webinar] Google kills CPA: How hotels can still win on metasearch
Google's killing commission-based models on metasearch. Join the webinar to get clarity from the experts on how hotels can still thrive on this channel.
California’s “Junk Fee Law”: What it is, and what it means for hotels
Learn about California's new 'Junk Fee Law', which promotes transparency in hotel pricing, and what its rollout could mean for hoteliers.
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What is commission bidding (CPA) and why is Google removing it?
Google has announced the end of commission-based metasearch bidding models for hotels. Find out what commission bidding is, and why Google is removing it.
Will a pop-up on my website impact Google rankings?
Google's latest push towards an optimum mobile search experience actively penalises mobile sites with intrusive or obstructive pop-ups.
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[WATCH] The Future of Google Travel
Watch the recording to hear Google's Sanjay Vakil and Olga Chatzidoukaki discuss the future of Google travel and what it means for hotels.
Video: Experts discuss Google's metasearch CPA announcement
Experts from Triptease discuss what Google's change to metasearch commission per stay models means for hotels.
