Biggest-ever hotel website A/B test proves impact of Triptease messaging
In this paper, we’ll take you through how Triptease designed and carried out a global A/B test of its onsite messaging solution for hotels.
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In this paper, we’ll take you through how Triptease designed and carried out a global A/B test of its onsite messaging solution for hotels.
Compare A/B and variant testing for hotel website messaging, find out which will work best for your business and start increasing conversions.
The big question with targeting comes down to this: Should hotels target their better- or worse-performing visitor segments?