“We needed a partner to help us build a new identity as an independent hotel."
Marek Černický
Revenue Manager
Objectives
- Create a new brand identity as an independent hotel after 20 years as part of a chain.
- Optimize the performance of all targeted website messaging.
- Communicate seamlessly with guests on the hotel’s website.
Solutions
- Targeted Messages allow Alcron Hotel to showcase their brand and convert customers through personalized discounts and offers.
- A Triptease Direct Booking Coach showcased industry best practices, helping them to build effective website content with no previous experience.
- Staff can use Chat to personally communicate with potential guests - and the Automated Assistant answers any questions when they’re not available.
Results
- $27k incremental revenue generated by guests converted through Targeted Messages.
- 32k impressions on Targeted Messages. The advice given by our dedicated Direct Booking Coach has directly led to more bookings.
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$14k revenue generated through Chat conversations that have lead to direct bookings.