Triptease Date Boost
Automatically focus marketing on your priority dates and drive more bookings when you need them most.
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Fill more rooms
Don’t leave any bookings on the table. Maximize visibility and targeting to ensure you capture all available interest on important need dates through your most valuable channel: Direct. Get more off-peak bookings today.
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Take control of your strategy
Focus your spend and resources more heavily on the dates that are most important to you. React fast to changing market conditions, and stop overspending on dates where you'd be fully booked regardless. See date boost in action.

Collaborate better across teams
Build a more concrete connection between teams to support your commercial strategy. Date Boost provides a way for marketing to act fast on the insights provided by revenue.

Create full-funnel campaigns powered by guest data
Date Boost uses the power of Triptease Audiences, our powerful network of hotel guest data, to enable you to target guests interested in your most important dates across their whole booking journey.

Automate Date Boost using your RMS data
Automated Metasearch Date Boost allows Triptease to automatically detect low-occupancy dates, and boost your metasearch ad spend to maximize visibility when bookings are needed the most. All through one simple, set-and-forget integration with supported RMS's. Find out if you're eligible.
How it works
Set up Date Boost within the Triptease Data Marketing Platform in three easy steps.
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Metasearch Date Boost
Automatically bid more aggressively on searches for your chosen dates–getting you more visibility to help win bookings when it matters most. Users have seen a 49% increase in top impression share for boosted dates.
Integrate with your RMS for an automated, data-based approach.

Paid Search Date Boost
Boost your Google Ads bids for travelers who’ve already shown interest in your key dates. Triptease Audiences identifies these high-intent guests across our hotel network, so your direct link shows up first when they return to Google.

Messages Date Boost
Show personalized, date-specific messages to guests as soon as they land on your site. Triptease Audiences identifies travelers already interested in your key dates, so you can highlight the right offers, to the right guests, at the right time.
“It’s great to have the ability to reach our need periods specifically,
and I certainly found it easy to set up.”
Current Triptease Customer
Speak to a direct booking expert
Get one-on-one time with our team and receive a tailor-made action plan to drive your direct bookings today.
Your questions answered
Learn more about how Triptease products work and explore direct booking guides in our help centre.