CRM: A Hotelier's Guide, part 1 — The building blocks
Knowing your customers matters. It leads to better service and valuable repeat business. How do you do it? With CRM. Here's how you build a...
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Interview: What will Gopher do for the direct booking revolution?
After a long hospitality career, James Gancos launched rewards platform The Guestbook. Now he's created Gopher, which aims to boost hotels' direct...
Clare Hutchison
Feb 1, 2018
Spotlight on... Direct Bookings: Asia-Pacific
View the Spotlight report Asia-Pacific is a land of opportunity for savvy hoteliers; more and more travellers are flocking to the region every day,...
Clare Hutchison
Jan 27, 2018
[WATCH] Big data isn't scary — here's how all hotels can use it
Dutch group Bilderberg reveals how all hotels can use big data to grow direct bookings. And it's much easier than you think.
Clare Hutchison
Jan 26, 2018
How hotels can win in Asia: Successful social proof
Social proof should be in every hotel's marketing toolkit. The technique, which uses the thoughts and feelings of others, feeds into our need to...
Clare Hutchison
Jan 15, 2018
The return of the Direct Booking Summit!
You read that right — the Direct Booking Summit, the only event to focus solely on increasing hotels' direct bookings, is back and bigger than ever!...
Clare Hutchison
Jan 13, 2018
[WATCH] What hotels can learn from OTAs about online marketing
Marketing a hotel is a tricky business. There are new channels and new models emerging all the time, and ferocious competition from OTAs with...
Clare Hutchison
Jan 5, 2018
The 2018 consumer travel trends to watch
Happy New Year and welcome to our first blog post of 2018! We’re crystal ball gazing again, but this time it’s not about what hotels will be...
Clare Hutchison
Jan 4, 2018
The tech that will bring Chinese visitors to your hotel
Ctrip and Baidu, Chinese powerhouses of online travel and search respectively, have just dropped a potentially game-changing product: a pocket sized...
Clare Hutchison
Dec 31, 2017
What's in store for hotels in 2018?
With 2017 drawing to a close, Triptease is taking a look back at the past year in hospitality and to make some predictions for the coming 12 months....
Clare Hutchison
Dec 30, 2017
Amoma, live chat and OTA tactics: what got hoteliers clicking in 2017
What makes hoteliers tick? What do they care most about? What gets their blood pumping? These are questions we ask ourselves every day in the hope of...
Clare Hutchison
Dec 24, 2017
Why you should skip the swan towels and focus on the upsell
If you had to name one thing that could turn your holiday into the trip of a lifetime, what would it be? While I can’t speak for everyone, I feel I...
Clare Hutchison
Dec 6, 2017