Metasearch & Distribution

The tricky world of metasearch: trivago's balancing act

The under-pressure metasearch has been trying out a new way of displaying its ...

Industry Trends & Data

An end to unfair practices: New laws to rein in power of OTAs

New EU legislation, the Digital Markets Act, could hand power back to hotels ...

Direct Booking Strategies

NEW DATA: Is your booking engine working hard enough for your hotel?

Could your booking engine conversion rate be holding you back on mobile?

Metasearch & Distribution

Metasearch: The rate parity battleground

Watch the video to find out how the world of hotel metasearch is changing and ...

Metasearch & Distribution

The impact of Google's new 'free hotel booking links'

As with any announcement from Google, the launch of free hotel booking links ...

Metasearch & Distribution

How booking engine personalization can increase your metasearch performance by 118%

'You can't have the acquisition strategy of a Ferrari with the conversion ...

Direct Booking Strategies

How to become an expert in Google Analytics for hotels

Find out how to set up better segments, customize your dimensions and metrics, ...

Metasearch & Distribution

The Papandayan: Using metasearch to strengthen the direct channel

The Papandayan Hotel in Bandung, Indonesia is using Triptease Meta to ...

Metasearch & Distribution

Triptease Meta drives double the average booking volumes for hotels

Triptease Meta consistently outperforms the average meta performance in terms ...

Industry Trends & Data

How booking habits, device preferences, and lead time are all changing

On the agenda for us every morning is checking the trends emerging from the ...

Metasearch & Distribution

How one budget hotel chain is outperforming the market despite Covid

Hear how McDreams hotels in Germany are using strategic marketing and ...

Guest Experience

How smart hoteliers are using website messaging to fill their rooms

What's the secret to securing bookings on your direct website? Based on what ...

Industry Trends & Data

Making the industry stronger and more resilient than ever before

The Heroes hope to facilitate important change in the groups and independents ...

Industry Trends & Data

Google seems to be taking over the role OTAs play in the guest journey

"If OTAs can play the metasearch game from the margins we give them, there are ...

Pricing & Parity Strategy

Are we on the verge of a parity nightmare?

Triptease's latest white paper explores the impact of Booking.basic and the ...

Metasearch & Distribution

If you're not on that channel, you're ceding your business to an OTA

Hotels need metasearch. That's the message we took away from this year's Direct ...

Guest Experience

What we learned from testing hotel websites on real guests

Find out how we continue to improve the performance of Price Check by applying ...

Industry Trends & Data

The rise of reservation re-sale (and why Airbnb is involved)

Guests increasingly demand the type of flexibility they're told to expect by ...

Pricing & Parity Strategy

The impact of rate blending on parity

Rate mixing or 'blending' continues to be an area in which OTAs outstrip their ...

Direct Booking Strategies

What sets your brand apart?

In this guest post, PACE Dimensions Managing Director Tim Davis examines the ...

Metasearch & Distribution

Can I stop OTAs from displaying wholesale rates?

Expedia may be introducing 'multi-source channel rates' into their contracts ...

Direct Booking Strategies

How hotels can avoid marketing "traps"

"I get baffled by other hoteliers who sign up for these traps. It is all false ...

Metasearch & Distribution

Are TripAdvisor's Sponsored Placements a good idea?

What new opportunities do these ads present to hotels? And do hoteliers risk ...

Pricing & Parity Strategy

The undeniable impact of parity on your website conversion rate

Hotels which are undercut between 0-10% of the time convert 34% higher than ...

Guest Experience

Is A/B testing dead?

Our latest report tackles the most overused term in digital marketing: A/B ...

Industry Trends & Data

Airbnb and parity: What hoteliers need to know

Airbnb's recent announcements put the company in direct competition with OTAs. ...

Direct Booking Strategies

The early bird catches the bookings

Find out how Triptease's Message Porter is allowing hoteliers to charm bookers ...

Industry Trends & Data

Blockchain for hotels: What you need to know (and what you don't)

"A new internet for the travel industry" - should we believe the blockchain ...

Direct Booking Strategies

Booking engine conversion rates: How do you measure up?

If there's one thing we know at Triptease, it's online conversion rates. How ...

Industry Trends & Data

OTA commissions are up, but you're still winning. Here's why...

"A year of hard work and my OTA commissions still went up!" Sound familiar? ...

Metasearch & Distribution

Direct bookings via OTAs - they might be closer than we think

Could an increasingly hotelier-friendly approach be part of Expedia's drive to ...

Direct Booking Strategies

Triptease in Singapore: bringing the Direct Booking Movement to Asia

Triptease has come a long way since we launched Price Check in 2015. Now we're ...

Direct Booking Strategies

[WATCH] Direct Booking Strategies for 2018 and beyond

In our latest webinar, we dive into the best strategies for driving direct ...

Pricing & Parity Strategy

Worlds apart: How rate disparity varies around the globe

Undercutting is a geo-specific issue. North America and Europe are getting ...

Metasearch & Distribution

Metasearch is growing. Google’s in the lead. Where do you fit in?

Metasearch is growing. Google's in the lead. Where do you fit in? Download your ...

Direct Booking Strategies

Direct bookers are bigger spenders

On average, direct bookers are 18% more profitable than guests who arrive via ...

Direct Booking Strategies

An A-Z of Direct Booking Benefits

Which benefits will turn your lookers into direct bookers? Check out our A-Z - ...

Metasearch & Distribution

New hotel? Here's how to use OTAs to drive future direct bookings

At Triptease we believe that Direct is Best. We also believe that featuring on ...

Guest Experience

Will a pop-up on my website impact Google rankings?

Google's latest push towards an optimum mobile search experience actively ...