Industry Trends & Data

Perplexity AI introduces new hotel search agent

Learn about Perplexity AI's new hotel search agent, developed in partnership with Tripadvisor and Selfbook, and discover its potential impact on the future of travel search

Direct Booking Strategies

Triptease Messages: A new era of hotel website personalization

Personalize the booking journey like never before. With Triptease Messages, hoteliers can launch targeted, on-brand campaigns across devices and channels — in minutes, not hours

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Triptease and Hospitality Solutions

Triptease Announce Strategic Partnership to Accelerate Direct Bookings for Hotels with Hospitality Solutions powered by SynXis

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See the story: Introducing booking journey visualization

Featured articles

Perplexity AI introduces new hotel search agent

Triptease Messages: A new era of hotel website personalization

Triptease and Hospitality Solutions

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See the story: Introducing booking journey visualization

The end of SEO as we know it: How AI is changing hotel search, discovery & direct booking

Triptease Date Boost: Automatically focus marketing on your priority dates

Quick hotel strategy tips: Must-read insights for October '25

Triptease and Hospitality Solutions

Quick hotel strategy tips: Must-read insights for September '25

BCG predicts $15 trillion in travel spending in 2040: How can hotels capture their share?

Junk fees just cost Booking.com $9.5M–is your hotel fully compliant?

Quick hotel strategy tips: Must-read insights for August '25 (Part 2)

Google's Travel Feeds in Search Ads now available on Triptease Paid Search

Quick hotel strategy tips: Must-read insights for August 2025 (Part 1)

Quick hotel strategy tips: Must-read insights for July '25

Triptease and Revinate Announce Partnership to Increase Direct Bookings

What ChatGPT agent could mean for hotel bookings

From SEO to GEO: Navigating the new world of search

Has Google Gemini just made Metasearch even more important?

Can Manus.ai’s autonomous AI agent navigate your booking engine?

Triptease Messages: A new era of hotel website personalization

Triptease introduces new ways for hotels to win more valuable guests

The Triptease DMP: Integrated hotel marketing to win more valuable guests

All talk, or reclaiming control? Europe’s legal battles against Booking.com

Top 10 takeaways from Direct Booking Summit Dallas: What hotel teams need to know

How does ChatGPT’s AI Agent, Operator, feel about your booking engine?

AI Agents and automation: Streamlining manual reporting at Lotte Hotels

Quick hotel strategy tips: Must-read insights for April '25

Perplexity AI introduces new hotel search agent

Quick hotel strategy tips: Must-read insights for March '25 (Part 2)

Win more direct bookings this Easter: 5 top tips for increasing website conversion

Triptease & Cloudbeds partner to help hoteliers boost direct bookings

Quick hotel strategy tips: Must-read insights for March '25 (Part 1)

ITB 2025: Top takeaways and tips for hotels

The end of Google’s commission based metasearch: The experts weigh in

The Direct Booking Summit: Helping hotels reduce OTA reliance

6 hotel marketing trends for 2025 – and how you can take advantage of them

Quick hotel strategy tips: Must-read insights for Feb '25

AI for Hoteliers: Boost your travel blog’s SEO & drive more traffic

Are “10 blue links” the future of Google metasearch?

Quick hotel strategy tips: Must-read insights for Jan '25 (Part 2)

Quick hotel strategy tips: Must-read insights for Jan '25

The FTC has banned “junk fees” in the US: What does that mean for hotels?

Booking.com’s DMA workshop: Stakeholders weigh in on the OTA’s approach

[Free guide] Is Travel Tuesday the new Black Friday for hoteliers?

Booking.com’s DMA approach: A bit more transparency, but not much else

WTM London 2024: AI, Digital Marketing, and Business Travel Trends

Booking.com’s DMA deadline is approaching — what can hoteliers expect?

Hotel member rates: Should they stay or should they go?

How hotels are displaying resort fees in the wake of CA’s Junk Fee Law

New EU ruling marks the end of Booking’s price parity clauses

Price Matching: OTAs are doing it, should you?

The tricky world of metasearch: trivago's balancing act

Is Expedia's Automatic Rate Match worth it? What hotels need to know

Hotelier’s guide to turning email into a high performing channel

Metasearch findings: When deeper discounts don't win the click

Booking.com, Google and the Digital Markets Act

California’s “Junk Fee Law”: What it is, and what it means for hotels

Google kills metasearch commission bidding (CPA): What next?

How hotels can increase their mobile booking conversion rates

Booking’s algorithm is changing — how should hoteliers adapt?

CPC or CPA on Metasearch: Which one's right for you?

The end of OTA undercuts: How hotels can win the pricing battle

Download The Hotelier’s Guide to Fixing your Parity

[Video] How to have a ‘Million dollar month’ with Schulte Hotels

Five options for hotels on commission-based (CPA) metasearch models

[Video] What is Google's Performance Max for Travel Goals?

[Video] What is Target Return on Ad Spend (tROAS)?

Hotelier’s view: Performance Max & Google removing commission bidding

What is commission bidding (CPA) and why is Google removing it?

Boost your hotel's online visibility: SEO success in 30 minutes

[Webinar] Google kills CPA: How hotels can still win on metasearch

Rethinking metasearch budgets in the response to Google's CPA changes

Video: Experts discuss Google's metasearch CPA announcement