We're excited to share the release of our Spring Product Plan which sets out the roadmap for our next phase of Triptease product development.
We launched the Triptease Data Marketing Platform in January to enable hoteliers to be more dynamic in their direct booking strategies. You now select the channels you need, plus the right data package to power those products. That means more flexibility, better ROI and much more efficient, effective marketing.
The product is evolving, but the mission remains the same: to provide the data sophistication of an OTA to every hotel. Revolutionary new features like Price Match on Metasearch and Audience Sharing apply hard-to-access price, market and customer data across hotel marketing channels to give you an unfair advantage in a volatile market. These new products are just the tip of the iceberg.
1. How we're expanding the capabilities of Price Match: Providing more control, richer analysis and the capacity to match OTA prices beyond just Metasearch, so that even more customers can find the best price on your direct channels.
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2. The latest Triptease innovation that displays live booking engine prices within Paid Search Ads.
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3. The latest developments in Audience Sharing and CRM integrations including 'Back-in-stock' and 'Cart abandonment' emails.
4. How we're exploring ways to provide more open access to your data - both inside the Triptease platform and in your external systems and reports.
5. Lots more updates and improvements from across the Triptease Data Marketing Platform.
The Triptease Product Plan is exclusively available for our partner hotels to download.
You can download the Product Plan here.
If you're not currently working with Triptease but would like to know more about what we'll be launching to help hoteliers strengthen their direct channel and drive more bookings on their own websites, get in touch via the form below. A member of our team will then arrange a time to walk you through the plans and answer any questions you have about your own direct booking strategy.
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