Industry Trends & Data

Why RevPAR no longer tells the whole story

Explore what RevPAR can miss about hotel profitability, and learn how shared ...

Guest Experience

You know who books your hotel. Do you know why?

The Guest Personas Report is a free report from Triptease that reads your ...

Direct Booking Strategies

7 takeaways from Direct Booking Summit Mexico City 2026

Explore key insights from the Direct Booking Summit Mexico City, focusing on ...

Metasearch

The end of SEO as we know it: How AI is changing hotel search, discovery & direct booking

Personalize the booking journey like never before. With Triptease Messages, ...

Industry Trends & Data

Quick hotel strategy tips: Must-read insights for October '25

Subscribe to Triptease's Direct Booking Digest and get the latest industry ...

Industry Trends & Data

Quick hotel strategy tips: Must-read insights for September '25

Stay updated with the latest hotel strategies in AI, direct bookings, and ...

Industry Trends & Data

BCG predicts $15 trillion in travel spending in 2040: How can hotels capture their share?

Discover strategies for hoteliers to target new markets, capture new demand, ...

Industry Trends & Data

Junk fees just cost Booking.com $9.5M–is your hotel fully compliant?

Booking.com just paid 9.5 million dollars to settle a price display lawsuit in ...

Industry Trends & Data

Quick hotel strategy tips: Must-read insights for August '25 (Part 2)

Subscribe to Triptease's Direct Booking Digest for your one-stop hospitality ...

Industry Trends & Data

Google's Travel Feeds in Search Ads now available on Triptease Paid Search

Boost your SEM performance with Google’s Travel Feeds in Search Ads–now ...

Industry Trends & Data

Quick hotel strategy tips: Must-read insights for August 2025 (Part 1)

Triptease’s Direct Booking Digest is your key to the latest updates in ...

Industry Trends & Data

Quick hotel strategy tips: Must-read insights for July '25

Discover the latest hospitality trends for July '25, from AI-driven search ...

Industry Trends & Data

What ChatGPT agent could mean for hotel bookings

ChatGPT has a new agent mode that combines its existing Operator and Generative ...

Industry Trends & Data

From SEO to GEO: Navigating the new world of search

Learn how AI is transforming hotel bookings and discover key strategies to ...

Industry Trends & Data

Has Google Gemini just made Metasearch even more important?

The next step in AI-assisted booking journeys? Metasearch has made the leap ...

Industry Trends & Data

Can Manus.ai’s autonomous AI agent navigate your booking engine?

Can Manus.ai's advanced AI agent handle hotel bookings on popular engines? ...

Industry Trends & Data

All talk, or reclaiming control? Europe’s legal battles against Booking.com

Europe's hoteliers are challenging Booking.com's dominance through collective ...

Direct Booking Strategies

Top 10 takeaways from Direct Booking Summit Dallas: What hotel teams need to know

Discover key insights from the Direct Booking Summit in Dallas to enhance your ...

Direct Booking Strategies

How does ChatGPT’s AI Agent, Operator, feel about your booking engine?

AI agents like ChatGPT's AI Operator have the potential to disrupt the world of ...

Industry Trends & Data

AI Agents and automation: Streamlining manual reporting at Lotte Hotels

Watch how Triptease helped Lotte Hotels streamline their weekly reporting ...

Industry Trends & Data

Quick hotel strategy tips: Must-read insights for April '25

Essential insights and strategies for hoteliers in April 2025, from AI tools in ...

Industry Trends & Data

Perplexity AI introduces new hotel search agent

Learn about Perplexity AI's new hotel search agent, developed in partnership ...

Industry Trends & Data

Quick hotel strategy tips: Must-read insights for March '25 (Part 2)

Triptease's Direct Booking Digest is here to ensure you get all the best ...

Industry Trends & Data

Win more direct bookings this Easter: 5 top tips for increasing website conversion

Boost your hotel's direct bookings this Easter with personalized website ...

Industry Trends & Data

Quick hotel strategy tips: Must-read insights for March '25 (Part 1)

Triptease's Direct Booking Digest delivers all the top headlines for hotels, ...

Direct Booking Strategies

ITB 2025: Top takeaways and tips for hotels

Discover our key insights from ITB Berlin 2025 that can help hotels optimize ...

Industry Trends & Data

The end of Google’s commission based metasearch: The experts weigh in

The end of Google’s CPA model is here. Learn how hotels can move forward on ...

Industry Trends & Data

The Direct Booking Summit: Helping hotels reduce OTA reliance

Join us at the Direct Booking Summit 2025 in Dallas to learn strategies that ...

Industry Trends & Data

6 hotel marketing trends for 2025 – and how you can take advantage of them

Discover key hotel marketing trends for 2025, including AI content strategy and ...

Industry Trends & Data

Quick hotel strategy tips: Must-read insights for Feb '25

Stay updated with Triptease’s Direct Booking Digest for crucial insights on AI ...

Industry Trends & Data

AI for Hoteliers: Boost your travel blog’s SEO & drive more traffic

Boost your hotel's SEO with AI-driven travel blogs to attract more web visitors ...

Industry Trends & Data

Are “10 blue links” the future of Google metasearch?

Alongside Google’s regular efforts to test and optimize, compliance with the ...

Industry Trends & Data

Quick hotel strategy tips: Must-read insights for Jan '25 (Part 2)

Triptease’s Direct Booking Digest is your skimmable newsletter highlighting ...

Industry Trends & Data

Quick hotel strategy tips: Must-read insights for Jan '25

Discover strategic insights for hoteliers, focusing on AI-driven ...

Direct Booking Strategies

Booking.com’s DMA workshop: Stakeholders weigh in on the OTA’s approach

Is Booking.com compliant with the DMA? Discover key learnings, insights and ...

Industry Trends & Data

[Free guide] Is Travel Tuesday the new Black Friday for hoteliers?

Optimize your hotel's website for Travel Tuesday and flash sales with our tips ...

Direct Booking Strategies

Booking.com’s DMA approach: A bit more transparency, but not much else

Is Booking.com’s response to the Digital Markets Act adequate? Discover how the ...

Industry Trends & Data

WTM London 2024: AI, Digital Marketing, and Business Travel Trends

The WTM London 2024 event showcased key trends in the travel industry. We’ve ...

Direct Booking Strategies

Booking.com’s DMA deadline is approaching — what can hoteliers expect?

Discover how the EU's Digital Markets Act impacts Booking.com, and what changes ...

Pricing & Parity Strategy

Hotel member rates: Should they stay or should they go?

It’s time to move away from relying on price as the main lever for your loyalty ...

Pricing & Parity Strategy

How hotels are displaying resort fees in the wake of CA’s Junk Fee Law

Not sure how to present resort fees on your booking engine? See concrete ...

Pricing & Parity Strategy

New EU ruling marks the end of Booking’s price parity clauses

The ECJ has ruled that Booking's EU parity clauses are gone for good. Learn ...

Metasearch & Distribution

Is Expedia's Automatic Rate Match worth it? What hotels need to know

Discover the pros and cons of Expedia's ARM tool, and learn how alternate ...

Metasearch & Distribution

Metasearch findings: When deeper discounts don't win the click

How you can outsmart the OTAs with dynamic pricing, not deeper discounts.

Direct Booking Strategies

Booking.com, Google and the Digital Markets Act

As Booking.com and Google adapt to the Digital Markets Act, it will impact ...

Industry Trends & Data

California’s “Junk Fee Law”: What it is, and what it means for hotels

Learn about California's new 'Junk Fee Law', which promotes transparency in ...

Metasearch & Distribution

Google kills metasearch commission bidding (CPA): What next?

Google announced it's ending commission-based metasearch models (CPA). Learn ...

Industry Trends & Data

Booking’s algorithm is changing — how should hoteliers adapt?

After been forced by the DMA to remove rate parity clauses in the EU, Booking ...

Direct Booking Strategies

[Video] How to have a ‘Million dollar month’ with Schulte Hotels

Watch Michelle Klein share her process for delivering back-to-back ...

Metasearch & Distribution

Five options for hotels on commission-based (CPA) metasearch models

Google recently announced the end of commission-based metasearch models for ...

Industry Trends & Data

[Video] What is Google's Performance Max for Travel Goals?

Learn more about Performance Max for Travel Goals, an alternative to Google's ...

Direct Booking Strategies

Hotelier’s view: Performance Max & Google removing commission bidding

Angela Lau of The Ascott discusses Performance Max for Travel Goals, an ...

Industry Trends & Data

What is commission bidding (CPA) and why is Google removing it?

Google has announced the end of commission-based metasearch bidding models for ...

Metasearch & Distribution

[Webinar] Google kills CPA: How hotels can still win on metasearch

Google's killing commission-based models on metasearch. Join the webinar to get ...

Industry Trends & Data

Video: Experts discuss Google's metasearch CPA announcement

Experts from Triptease discuss what Google's change to metasearch commission ...

Direct Booking Strategies

Download the Direct Booking Summit Chicago Key Learnings Report

Download your free report for insights, data & practical tips on everything ...

Industry Trends & Data

An end to unfair practices: New laws to rein in power of OTAs

New EU legislation, the Digital Markets Act, could hand power back to hotels ...

Industry Trends & Data

What hoteliers need to know from the Google Travel Partner Summit

Google's latest keynote addresses the changing consumer behaviour in the travel ...

Industry Trends & Data

Hoteliers: fix your first-party data issues before it’s too late

Discover the 3 biggest challenges that limit your first-party data strategy and ...

Industry Trends & Data

[WATCH] The Future of Google Travel

Watch the recording to hear Google's Sanjay Vakil and Olga Chatzidoukaki ...

Industry Trends & Data

Are we entering the ‘diamond age’ of travel?

Discover how the travel industry is entering a new era, with rising demand, ...

Industry Trends & Data

Benchmark your hotel booking engine performance

Looking to benchmark your hotel booking engine software? Understand your ...

Industry Trends & Data

Google’s predictions: International travel, bigger budgets & loyalty

Google have shared their end-of-year Travel Reports, and once again their ...

Industry Trends & Data

Triptease voted 'Best Direct Booking Tool' for a third year running

We’re thrilled to announce the news that hoteliers have rated the Triptease ...

Industry Trends & Data

Are you paying Booking.com's marketing budget?

Is it fair that OTAs continue to solidify their market share with discounts ...

Guest Experience

Hotel staff shortage? Your direct booking strategy can help

Having a robust direct booking strategy in place using high-performance, ...

Metasearch & Distribution

Having the best rate on metasearch can triple bookings

As hotels navigate local lockdowns and travel restrictions, we hear about an ...

Guest Experience

7 ways hotel guests have changed (and how to get them to book direct)

Covid-19 has triggered newly emerging customer behaviors that are changing the ...

Metasearch & Distribution

The impact of Google's new 'free hotel booking links'

As with any announcement from Google, the launch of free hotel booking links ...

Industry Trends & Data

How booking habits, device preferences, and lead time are all changing

On the agenda for us every morning is checking the trends emerging from the ...

Direct Booking Strategies

COVID-19 and how Asia-Pacific hoteliers can respond in times of crisis

Discover what Chetan Patel, VP of Digital & CRM at ONYX Hospitality, and Dr ...

Industry Trends & Data

Agoda eases inventory access: No difference between B2B and B2C rates

Hear from the experts about what Agoda’s latest news means for hotels trying to ...

Industry Trends & Data

Amoma ceases trading: The cheapest price doesn't guarantee conversion

Amoma - an OTA regularly accused of rate undercutting - has ceased trading. ...

Industry Trends & Data

Director Of Business Development at Baur au Lac speaks about OTAs

Alexander Gibb discusses the ways OTAs are adapting in response to external ...

Industry Trends & Data

Making the industry stronger and more resilient than ever before

The Heroes hope to facilitate important change in the groups and independents ...

Industry Trends & Data

Google seems to be taking over the role OTAs play in the guest journey

"If OTAs can play the metasearch game from the margins we give them, there are ...

Industry Trends & Data

Proven: Booking.com-style personalization works for hotels

Find out how website personalization can increase a hotel's website conversion ...

Direct Booking Strategies

The Direct Booking Summit: Asia-Pacific opens its doors

The inaugural Direct Booking Summit: Asia-Pacific has welcomed hundreds of ...

Direct Booking Strategies

We need a revolution in thinking about wholesalers

Chroma Hospitality's Sunish Sadasivan gives us his view on the wholesaler ...

Direct Booking Strategies

[WATCH] Unlocking value from every channel - including the OTAs

Watch Charlie Osmond and Director of Revenue Maximization Joe Pettigrew get to ...

Direct Booking Strategies

How to get your hotel's marketing and revenue teams to collaborate

Unfortunately putting all your teams in one room and telling them to work ...

Industry Trends & Data

The rise of reservation re-sale (and why Airbnb is involved)

Guests increasingly demand the type of flexibility they're told to expect by ...

Metasearch & Distribution

Are TripAdvisor's Sponsored Placements a good idea?

What new opportunities do these ads present to hotels? And do hoteliers risk ...

Industry Trends & Data

Airbnb and parity: What hoteliers need to know

Airbnb's recent announcements put the company in direct competition with OTAs. ...

Industry Trends & Data

Hoteliers beware — Airbnb is no distraction for Booking.com

Anyone thinking that Airbnb’s ambitious growth plans would prove to be a major ...

Industry Trends & Data

Triptease is a HotelTechAwards winner!

It’s official — Triptease’s Direct Booking Platform is the best in the ...

Industry Trends & Data

Blockchain for hotels: What you need to know (and what you don't)

"A new internet for the travel industry" - should we believe the blockchain ...

Industry Trends & Data

[WATCH] Big data isn't scary — here's how all hotels can use it

Dutch group Bilderberg reveals how all hotels can use big data to grow direct ...

Industry Trends & Data

OTA commissions are up, but you're still winning. Here's why...

"A year of hard work and my OTA commissions still went up!" Sound familiar? ...

Metasearch & Distribution

Direct bookings via OTAs - they might be closer than we think

Could an increasingly hotelier-friendly approach be part of Expedia's drive to ...

Direct Booking Strategies

Direct bookers are bigger spenders

On average, direct bookers are 18% more profitable than guests who arrive via ...

Industry Trends & Data

Legislating against OTAs: does it ever work?

There have been a host of legislative efforts made in an attempt to curb the ...

Industry Trends & Data

Bundeskartellamt: Booking.com's 'best price' clauses anticompetitive

Today, the Bundeskartellamt (German Cartel Office) has banned Booking.com’s ...

Industry Trends & Data

Rekindling brand intimacy

Of 200 brands ranked by brand intimacy in MBLM’s study last month, travel ...